Jan 26, 2014

The Transformers

Transform & roll out!
The Transformers is the first animated television series in the Transformers franchise. The series depicts a war among giant robots that can transform into vehicles and other objects. Written and recorded in America, the series was animated in Japan and South Korea. The entire series was based upon the Diaclone and Microman toy lines originally created by Japanese toy manufacturer Takara, which were developed into the Transformers toy line by American company Hasbro. The series was supplemented by a feature film, The Transformers: The Movie (1986), taking place between the second and third seasons.

The Transformers toyline and cartoon/animated series was inspired by the Japanese toyline, Microman (an Eastern descendant of the 12" G.I. Joe action figure series). In 1980, the Microman spin-off, Diaclone, was released, featuring inch-tall humanoid figures able to sit in the drivers' seats of scale model vehicles, which could transform into humanoid robot bodies the drivers piloted. Later still, in 1983, a Microman sub-line, MicroChange was introduced, featuring "actual size" items that transformed into robots, such as microcassettes, guns and toy cars. Diaclone and MicroChange toys were subsequently discovered at the 1983 Tokyo Toy Fair by Hasbro toy company product developer Henry Orenstein, who presented the concept to Hasbro's head of R&D, George Dunsay. Enthusiastic about the product, it was decided to release toys from both Diaclone and MicroChange as one toyline for their markets, although there were eventual changes to the color schemes from the original toys to match the new series.

Marketing demonizes children of the 80's
By 1984, U.S. regulators had removed many of the restrictions regarding the placement of promotional content within children's television programming. The way was cleared for the new product-based television program. Hasbro had previously worked with Marvel Comics to develop G.I. Joe: A Real American Hero for a three-pronged marketing scheme - the toyline, a tie-in comic book by Marvel, and an animated mini-series co-produced by Marvel's media arm, Marvel Productions, and the Griffin-Bacal Advertising Agency's Sunbow Productions animation studio. Given the success of that strategy, the process was repeated in 1984 when Hasbro marketing vice president Bob Prupis approached Marvel to develop their new robot series, which Jay Bacal dubbed "Transformers."

Your virginity is safe with this collection.
Iconic symbols.
Marvel's Editor-in-Chief at the time, Jim Shooter, produced a rough story concept for the series, creating the idea of the two warring factions of alien robots – the heroic Autobots and the evil Decepticons. To flesh out his concept, Shooter called upon veteran comic book editor Dennis O'Neil to create character names and profiles for the cast, but O'Neill's work – for whatever reason – did not meet with Hasbro's expectations, and they requested heavy revisions. O'Neill declined to make said revisions, and the project was turned down by several writers and editors approached by Shooter until editor Bob Budiansky accepted the task. Hastily performing the revisions over a weekend, Budiansky's new names and profiles were a hit with Hasbro, and production began on a bi-monthly four-issue comic book miniseries, and three-part television pilot.
Japanese designer Shōhei Kohara was responsible for creating the earliest character models for the Transformers cast, greatly humanising the toy designs to create more approachable robot characters for the comic and cartoon. His designs were subsequently simplified by Floro Dery, who went on to become the lead designer for the series, creating many more concepts and designs in the future.

Optimus Prime, the 80's role model.

"More Than Meets the Eye" pilot/mini-series

The three-part mini-series was animated by Japan's Toei Animation studio and it first aired in the United States in September 1984.
The pilot introduced Optimus Prime's Autobots (Brawn, Bluestreak, Bumblebee, Cliffjumper, Gears, Hound, Huffer, Ironhide, Jazz, Mirage, Prowl, Ratchet, Sideswipe, Sunstreaker, Trailbreaker, Wheeljack, Windcharger, and Hauler (who was seen only in vehicle mode, had no dialogue and was not seen again in the animated series) and Megatron's Decepticons (Starscream, Skywarp, Thundercracker, Reflector, Soundwave and his cassette spies (Laserbeak, Ravage, and Rumble) and Shockwave (who stayed behind to guard Cybertron under Megatron's orders)), transplanting them from their metallic homeworld of Cybertron to present-day Earth, where they warred for the resources that would take them back home.
The conclusion of the series has the Decepticons defeated and the Autobots poised to return to Cybertron, but this was blurred somewhat when the series was picked up for continuation, and the Autobots remained on the planet to protect it from renewed Decepticon threats. The Autobots make friends with their first two human allies, Spike Witwicky and his father Sparkplug Witwicky. A few episodes later, a paraplegic computer whiz named Chip Chase became an additional ally.

Best toy ever.

Season 1

Thirteen further episodes were commissioned for the first season of the series, and the pilot was re-aired, now with the title "More Than Meets the Eye". Running from September to December 1984, the series established important new concepts that would persist through the rest of its run, such as the Decepticon Space Bridge, and featured the debuts of several new characters that would be available in the toyline the following year—the Dinobots (leader Grimlock, Slag and Sludge, and later Swoop and Snarl), Jetfire (known as Skyfire on the series), a Decepticon cassette named Frenzy, the Insecticons (leader Shrapnel, Bombshell and Kickback) and the Constructicons (leader Scrapper, Long Haul, Mixmaster, Bonecrusher, Scavenger and Hook), and their combined form, Devastator. 
While most of the characters for this and the following seasons were Diaclone and Microman toys from Takara (or based on them), Hasbro also drew on other resources to bulk up the line, acquiring toys from ToyCo (Shockwave), ToyBox (Omega Supreme, Sky Lynx) and Takatoku Toys (Jetfire, Roadbuster, Whirl and the Deluxe Insecticons). The latter company's absorption by Bandai—the main competitor to Takara, which was releasing Transformers in Japan—caused some legal problems, however, and none of their toys featured in the cartoon (save for Jetfire, who was renamed "Skyfire" and received several aesthetic changes).

Megatron, the bad guy.
Starscream.

Season 2

With the series having proved a great success, the second season was created with the intent of getting the series into syndication and thus consisted of 49 episodes (and a new version of the theme song), bringing the total number produced up to the 65 episodes needed to meet syndication requirements. Where the first season primarily functioned episodically but had a general continuity from episode to episode, which thus required they be viewed in a specific order, Season 2 and its syndication goals saw this method of storytelling dropped in favor of single-episode tales mostly without lasting repercussions which could hence be generally watched in any order that networks chose to air them. These episodes often served to spotlight single characters and flesh them out more. Most of the new characters introduced in the 1985 toyline were further Diaclone and Microman toys, some of them modified in unique ways.
The first batch of new characters were introduced with no explanation whatsoever of where they had come from. The new Autobots in this group were Beachcomber, Cosmos, Powerglide, Seaspray, Warpath, Grapple, Hoist, Red Alert, Skids, Smokescreen, Inferno, Tracks, the scientist Perceptor,the defense base Omega Supreme and Soundwave's Autobot counterpart Blaster. An Autobot bounty hunter named Devcon appeared in an episode called The Gambler, but he was never seen or heard from again. Another new human character was introduced: Spike's new girlfriend Carly. The new Decepticons were Dirge, Ramjet, Thrust, and the Triple Changers Blitzwing and Astrotrain. Soundwave's original companion, Buzzsaw, was shown for the first time. A young street punk named Raoul appeared in a couple of episodes involving Tracks.

Human alliance.
Autobots know how to have fun.
The tail end of the second season introduced four combining teams of Autobots and Decepticons - the Aerialbots (leader Silverbolt, Air Raid, Skydive, Fireflight and Slingshot who form Superion), the Stunticons (leader Motormaster, Dead End, Breakdown, Wildrider and Drag Strip who form Menasor), the Protectobots (leader Hot Spot, Streetwise, Groove, Blades and First Aid who form Defensor) and the Combaticons (leader Onslaught, Brawl, Swindle, Blast Off, and Vortex who form Bruticus), each team capable of merging their bodies and minds into one giant super-robot. Although debuting in this season, the toys - based on an unmade Diaclone line that was aborted in Japan in favor of importing the Transformers toyline itself - would not be available until 1986.
After Season 2 was produced, Toei Animation worked on Transformers: The Movie, but since the film wouldn't be released in Japan until 1989, they instead had an OVA made, once again by Toei Animation called Transformers: Scramble City. This OVA dealt with the alternative combining abilities of the Aerialbots and Stunticons. The other teams, the Protectobots and Combaticons appeared later on and this would be the first introduction (to the Japanese) to characters like Ratbat, Ultra Magnus, Metroplex and towards the end of the OVA Trypticon. The OVA was unique as it used the original music cues from the American series, though Toei made their own transition effect for this OVA. The OVA however ended on a cliffhanger that was never resolved, where Metroplex and Trypticon looked like they were about to fight one another.

The toy every 80's kid wanted.
Luckily, I own this hero.

The Transformers: The Movie

1986 would prove to be a big year for Transformers, with the summer release of The Transformers: The Movie. The story line is based in the year 2005 and introduces a new cast of characters that were the first to be originally created for the Transformers line, and not derived from other toylines. The new characters were the Autobots Hot Rod, Kup, Blurr, Arcee, the triplechanger Springer, Ultra Magnus, Wreck-Gar, Wheelie, and Blaster's own group of mini-cassette Autobots Steeljaw, Ramhorn, Eject and Rewind. The only new Decepticon was Ratbat, Soundwave's new minion. Other new characters were the ferocious Sharkticons who were owned by a race of evil five-faced robotic aliens called the Quintessons.

Rodimus Prime, the new leader & my favorite autobot.
Free of the restrictions of television, the movie featured many character deaths (including Optimus Prime, Brawn, Ironhide, Ratchet, Wheeljack, Windcharger, Prowl, and Starscream), as the old guard were wiped out to make room for the next generation of toys. Megatron, Skywarp, Thundercracker, and the Insecticons were remodeled into Galvatron, Cyclonus, Scourge and the Sweeps by a planet-sized Transformer known as Unicron. Megatron and Thundercracker clearly became Galvatron and Scourge, but there is debate as to who actually became Cyclonus, Bombshell or Skywarp.
Near the end of the movie, Hot Rod used the Matrix of Leadership to destroy Unicron, save Cybertron and become Rodimus Prime, the new leader of the Autobots, at least until Optimus made his surprise return at the end of the third season. The movie also introduced an adult Spike and his son Daniel.

Season 3

The future setting of the movie continued on into the third season of the series, which debuted in September 1986 and ran to November of that year, picking up right where the movie's events had left off. With the addition of Flint Dille as story editor, the series took on a strong sci-fi orientation, with grimmer story lines and stronger inter-episode continuity that revisited concepts more regularly than past seasons. More new characters were added to the show. On the side of the Autobots, they are the Triplechangers Sandstorm and Broadside, the space shuttle Sky Lynx, the Technobots Afterburner, Nosecone, Strafe, Lightspeed and their leader Scattershot who combine to form Computron, the Autobot city Metroplex and the Throttlebots (Chase, Freeway, Rollbar, Searchlight, Wideload and Bumblebee who was rebuilt into Goldbug). On the side of the Decepticons, the original Predacons (Rampage, Headstrong, Divebomb, Tantrum and their leader Razorclaw who can merge into Predaking), BattleChargers Runamuck and Runabout, the Triplechanger Octane, the Terrorcons (Rippersnapper, Sinnertwin, Cutthroat, Blot and their leader Hun-Gurrr who can merge into Abominus), the Decepticon city Trypticon and finally, Soundwave's new minions Slugfest and Overkill.
A slightly different version of the theme song was the new intro for the season, first heard in the Transformers commercials. More than fifty percent of the season's episodes were produced by Korean animation studio AKOM, whose work was widely derided by fans.

Enter the Dinobots!
Soundwave.
The grim direction, different animation and new cast of characters ultimately failed to sit well with the viewing audience, who desired to see Optimus Prime return to life after his big-screen demise. The production team ultimately gave in to these demands, and Optimus was brought back in a two-part season finale titled "The Return of Optimus Prime," which aired in March 1987. Starscream would also return as a ghost. Unicron makes a few appearances as well as his head continues to orbit Cybertron. Carly, who is now Spike's wife and Daniel's mother, also appears in the series (Sparkplug is gone from the series with no explanation), along with two new recurring human characters: Commander Marissa Fairborne of Earth Defense Command and the dictator Abdul Fakkadi of the desert nation of Carbombya. The sadistic Quintessons also appear in the series and are revealed to be the creators of Cybertron and the Transformers themselves. The Autobots' volcano base, along with the Ark and Teletraan-1, were all destroyed by Trypticon. And finally, as bit players, Chip Chase and Raoul never appeared in the series again.
The conclusion of this series marks the end of the shared cartoon continuity for western and Japanese audiences. While the U.S. production proceeds to the "Season 4" mini-series, this was ignored in Japan and replaced with several full-length cartoon series, starting with The Headmasters.

Season 4

Finally, Hasbro's attention from the series drifted, and Transformers was not allocated the funds that would allow it to continue. The series was brought to a close in November 1987 with the airing of the fourth season, which consisted solely of a three-part story entitled "The Rebirth." Penned by regular series writer David Wise, who had previously scripted several mythology-building episodes, "The Rebirth" introduced the Headmasters (Autobots Cerebros, Brainstorm, Chromedome, Highbrow, and Hardhead and Decepticons Mindwipe, Skullcruncher and Weirdwolf, plus the triplechanger Horrorcons Apeface and Snapdragon) and the Targetmasters (Autobots Pointblank, Sureshot and Crosshairs and Decepticons Triggerhappy, Misfire and Slugslinger) including the Headmaster cities Fortress Maximus and Scorponok (plus the Autobot and Decepticon clones Fastlane, Cloudraker, Pounce and Wingspan, the Autobot double spy Punch-Counterpunch, and the Decepticon six-changer Sixshot), and restored a new age of peace and prosperity to Cybertron.

Thank god they have a doctor!
Now you can listen to that old Cindy Lauper tape.
But the Decepticons stole the final scene of the episode, just to let viewers know that their evil was not yet crushed, and that the battles would go on. As Arcee becomes a Headmaster with Daniel and Spike pairs up with Cerebros who becomes the head of Fortress Maximus, then Kup, Hot Rod, Blurr, Cyclonus and Scourge all become Targetmasters. After both factions landed on the planet Nebulos, the Autobots sided with Gort and his freedom fighters Arcana, Stylor, Duros, Haywire, Pinpointer, Firebolt, Peacemaker, Spoilsport and Recoil. The Decepticons team up with an evil organization called the Hive, made up of their leader Lord Zarak (who becomes the head of Scorponok) Vorath, Monzo, Spasma, Krunk, Grax, Nightstick, Aimless, Fracas, Caliburst, and Blowpipe.
The theme song was still the same as the one from season three, but the intro had scenes from season three as well as scenes from past Transformers commercials.
Although this was the end of the series in the West, in Japan, three additional animated series were produced to replace Rebirth for Japanese audiences—Transformers: The Headmasters, Transformers: Super-God Masterforce, Transformers: Victory and the single OVA Transformers: Zone.

Here's Season 1 legendary opening:



Here's season 2 opening:



Here's season 3 opening:



And season 4 opening:



2 comments:

Flashback-man said...

Era una de mis series favoritas.

Sobre la serie fue un dato copiado de los genios de empresa hacedora de juguetes Mattel. Al ver que Lucas Films a través de kenner promocionaba su próxima película con una linea de juguetes, Mattel creo varios juguetes con su linea de cómics y series de televisión a modo de marketing con un relativo éxito premiado con la serie Master of the Univers. Entonces muchas empresas copiaron su modelo entre ellas hasbro (todos copian a todos).

Como curiosidad la canción principal de la Pelicula Transformers, la canta Mark Wolberg en Boogy Nights.

Saludos

SPAM Alternative said...

Efectivamente, las animaciones eran para potenciar la venta de juguetes de hecho, en EEUU a mediados de 1987 se creó una ONG que luchó por detener esa forma de mercadeo tan brutal y se logró obligar a las jugueteras a no repetir dichas prácticas.